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Lofelt raises $5.4M to develop next-gen haptic tech for gaming, AR, VR, automobile, and more

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Lofelt, a Berlin-based startup that is developing ‘next-generation’ haptic technology for use in a range of products — including gaming, AR, VR, automobile, consumer electronics, toys, medical, and entertainment — has raised $5.4 million in Series A funding. Leading the round is Wolfman.One, with participation from Q Venture Partners, Coparion, and previous backer Horizons Ventures.

Lofelt describes its mission as wanting to “create a natural connection between people and their digital devices” via improved haptic feedback tech, and argues that until now the technology hasn’t benefited from the same pace of innovation seen in screen and audio technologies. To address this, the company has created a hardware and software platform designed to let companies add haptic features to their products and which takes the tech’s utility beyond gaming or mobile phones.

https://techcrunch.com/2017/11/13/lofelt/